Daily Ditty
2021
Daily Ditty provides elderly people in isolation with a
form of entertainment that both triggers memory
activity and provides a sense of community. Using
Youtube, seniors can access Daily Ditty videos at care
homes or in their own homes. In these videos, Alex and
Carolina sing and play classic songs from the 50's and
60's. The brand reflects elegance, nostalgia, and grace
through the videos' graphic language and motion
graphics assets.
2021
Daily Ditty provides elderly people in isolation with a
form of entertainment that both triggers memory
activity and provides a sense of community. Using
Youtube, seniors can access Daily Ditty videos at care
homes or in their own homes. In these videos, Alex and
Carolina sing and play classic songs from the 50's and
60's. The brand reflects elegance, nostalgia, and grace
through the videos' graphic language and motion
graphics assets.
Visual Identity, Motion Graphics.
Music: Alex Lacayo
Music: Alex Lacayo